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Brand Manager – Waterford

Brand Manager

Our client, a leading and progressive Agri business based in Waterford are looking for an experienced Brand Manager to join their growing team.

Role and Responsibilities

  • Manage the execution of cross channel marketing communications with strong marketing messaging
  • Responsible for content creation for marketing campaigns
  • Manage digital marketing activities to include CRM, making improvements in segmentation and personalisation of email marketing campaigns
  • Managing results-driven social media marketing, both paid and unpaid campaigns
  • Update company websites via CMS (Content Management System) to support marketing activities
  • Work as part of the team on the implementation of a new brand concept for roll-out Q3
  • Execute marketing activities including event management, PR, sales support material and budget management
  • Analysing campaign results and reporting on performance to identify new continuous improvements
  • Excellent communication skills, with the ability to work cross-functionally throughout the business with key stakeholders
  • Work together with the marketing team to achieve department activities

The ideal candidate will:

  • Relevant 3rd level qualification and can demonstrate how their experience will enable them to hit the ground running. Some exposure to the Agri market would be an advantage
  • Be a good communicator, with the ability to work well and communicate verbally across all levels of the organisation
  • Excellent written and oral communication skills with exacting attention to detail
  • Be self-motivated, resourceful, have a can-do attitude, always keeping the end goal in sight and add improvements along the journey
  • Be highly proficient using standard office and marketing specific IT tools, systems, and online services.
  • Experience in audio-visual content creation would be an advantage

For additional information and a confidential discussion on this and similar opportunities contact: Gemma Butler on 056-7786631 or email gemma@optimizerecruitment.ie

All applications will be dealt with in the strictest confidence and your CV will never be released without your prior approval.

Job Ref Number: 22442

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